National Motorcycle Week Press Pack 2009
National Motorcycle Week is the annual campaign organsied by the Motor Cycle Industry Association.
The campaign demonstrates to the public, media and politicians the number of motorcyclists in the UK and at the same time emphasises that riders owners are from all walks of life.
National Motorcycle Week also highlights the social, environmental and economic benefits of motorcycling.
This year the slogan is ‘ Get More Out of Life ‘ to highlight there is more to do on two wheels –
- More Freedom
- More Fun
- More Friends
- More Skills
- More opportunities
- More action
Events and ride-outs will be taking place throughout the week at local dealers, biker cafes, with BikeSafe , owner’s clubs and work places.
RIDE TO WORK DAY takes place on Wednesday 15th July - this is the day when all bike and scooter owners are encouraged to ride to work, and if they can, to take a friend or colleague with them. The day will highlight that motorcycling cuts congestion, pollution, journey times and is convenient and flexible.
The press pack contains:
MOTORCYCING MEANS MORE IN NATIONAL MOTORCYCLE WEEK
RESEARCH REVEALS MILLIONS OF COMMUTERS COULD SAVE POUNDS
GET ON THE ROAD TO ROMANCE
A – Z OF BIKING
MOTORCYCLE DATA - FACTS & FIGURES
For more information, photos etc contact the MCI Press Office
Sheila Rainger on 07876 292 821 or s.rainger@mcia.co.uk
Samantha Tyson on 07932 011 455 or press@mcia.co.uk
click here for the 2009 National Motorcycle Week Press Pack
|